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ThumbChapter1

Window of Dissatisfaction™

“The two most important requirements for major success are: first, being in the [...]

ThumbChapter2

Trigger Event Selling™

How can a decision maker be in the buying mode of Status Quo [...]

ThumbChapter3

Won Sales Analysis™

Once you know what Trigger Events are, and the three types of Trigger [...]

ThumbChapter4

Emotional Favorite™

Now that you have looked inward to know who to focus on, you [...]

ThumbChapter5

Trigger Event Referrals™

You might be getting a few referrals for opportunities that are above the [...]

ThumbChapter6

Credibility Curve™

Getting in front of highly motivated decision-makers at exactly the right time will [...]

ThumbChapter7

First Call Effectiveness™

Most sales are won or lost based upon what you do on your [...]